5 Dental Marketing Ideas to Help You Gain More Patients Fast 

Dental marketing is a tough and competitive field. Many practices compete for new patients, often from areas with many other close-competing offices and new practices opening up. 

You need to use all the opportunities at your disposal to bring more patients and free consultations to your office. 

Optimizing for search engines, running ads on Google and Meta, running print ads and flyers, and sending email blasts are no-brainers; you already need to be doing these all. But what else can you do?

Here are just a few more additional marketing ideas that can help you give a boost to the new patient visits:

1- Running an open house event

This will be the day that your team will be present at the office to visit anyone interested in your treatment. For example, if you provide Invisalign, you can run an Invisalign open house where everyone can walk into the office without the need to make an appointment to be seen and evaluated for Invisalign. It is best done on weekends because you don’t want this to interfere with your actual operation hours and get in the way of patients who have an appointment with the office.

2- Free mouthguards for young athletes 

This will be a great opportunity to both give back to the community and bring in new patients to the office. If you are an orthodontic practice, you can have the chance to quickly screen their orthodontic issues and let them know if they would benefit from your treatment options.

You can work with the soccer teams, sports clubs, and even schools to reach out to the potential young athletes that can benefit from this.

3- Sending email blasts

Email blasts are a great way to attract new patients. If combined with promotions and discounts, they can act as a quick new patient win, particularly if you have been in practice for many users and have maintained a solid email list of all the past patients. You can send email blasts with discounts and promotions to past patients.

4- Reminding patients to use their dental benefits

You can run a text or email campaign to remind all the past patients and their families about using their yearly dental benefits before the year ends.

5- Sponsoring local events

By becoming a sponsor of local events, you can get your brand in front of the members of the event you sponsor and, at the same time, provide discounts to the members, incentivizing them to start treatment with you or choose you as their new dental home. Furthermore, you can gain high-quality natural backlinks by sponsoring these events, as when they add their sponsors to their sites, you will also gain a backlink from them.

These are just a few additional marketing ideas you can use to generate more patients for your dental practice. Traditional marketing campaigns, including SEO and Google Ads for dental and orthodontic practices, are a must, and if you need help with any of them, we are here to help you. You can fill out our proposal request form, and we will get back to you with our inputs and a customized, comprehensive marketing plan to fit your practice needs and requirements.